Paris Hilton, Too Scandalous For Brazil?!
Paris Hilton just can’t stay out of trouble.
A spokesperson for Brazil’s Secretariat for Women’s Affairs wants a beer commercial that Paris stars in off the air, reports the Associated Press.
In the ad, Paris poses in a LBD and rubs a can of Devassa (translation: naughty) beer on herself while onlookers watch through a window.
“It’s an ad that devalues women - in particular, blond women,” says the spokeswoman.
Eduardo Correia, a spokesperson for regulation company Conar, has held three investigations on the campaign and says the ad is offensive because it does not take place on the beach (ironic for a country known best for its itty-bitty bikinis).
“The problem with the ad isn’t a lack of clothing, but its sensual nature,” Correia said. “A woman in a bikini on a beach isn’t necessarily sensual; it depends on the context.”
Additionally, Paris also poses in lingerie and heels in an Internet campaign for Devassa’s “Ben Loura” (translation: very blonde) beer.
The company that brews the beer, Grupo Schincariol, did not return calls for comment to the AP.